Honest comparisons and practical writing on running a fashion brand — from the first sketch through to a parcel on a doorstep.
· 8 min read
Gifting is marketing spend that leaves the warehouse as product. KNKTD OS tracks who received what, whether they posted, which orders followed, and what each gift really cost.
· 8 min read
Reports built for a fashion P&L rather than a generic dashboard: velocity while in stock, margin after duties per market, returns by reason, and ad spend tied to the orders it produced.
· 8 min read
Two questions every fashion brand asks weekly — what do we reorder, and what do we mark down — answered per size and per market from the same sales data.
· 10 min read
From the Shopify webhook to the parcel and back: orders routed by rule, labels bought in batches from EasyPost or YunExpress, manifests closed daily, and returns that end in a refund or store credit.
· 9 min read
Inventory for a size-and-colour business: bins inside locations, purchase orders that follow the money from deposit to variance, and a Shopify sync that says when it is behind.
· 9 min read
A PLM built for brands that design in-house and produce with external factories: the style, its techpack and its approval feed straight into inventory, buying and Shopify.
· 8 min read
Cin7 manages apparel inventory well. KNKTD OS connects the style, techpack, buying, stock, Shopify order, shipment, and return.
· 8 min read
Katana runs work inside a factory. KNKTD OS runs the brand-side workflow with external factories, from techpack to delivered order.
· 9 min read
Brightpearl runs a mature multichannel back office. KNKTD OS connects fashion development to the Shopify operation that follows.
